Module #2 (Q & A)

Q - “Do you think that my call with an expert (that I am giving to my membership group) should go out to my entire list?”
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Q - “I have a book about alternative billing and billable hours that is directed to Lawyers. How can I convert that into Teleseminars with regard to mandatory continuing legal education?”
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Q - “How do I get all of the people who accept when I give away something for free to accept when I give them an offer with a price?”
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Q - “How important is it to have your picture on the notes page that you want them to print out? Sometimes it slows the printer down, etc – what is your solution to this?”
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Q - “Can there be too many places to have opt-ins? How do you know the correct amount to get the names but not overwhelm or turn them away?”
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Q - “You have given us different list building tactics, but how do I know which to go about implementing to get the most results for what I am doing?”
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Q - “When marketing something such as a SAT prep program to students and parents, how would you go about reaching both of them (the students and the parents) because they are two very different audiences?”
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Q - “I had an ask campaign for people who did not buy my package which is a high end product and the main response was “too high price”. Should I offer them a lower end product as well?”
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Q - “What makes having a double opt-in (to get their name in the ASK database and 1shoppingcart) worth the risk of losing people by making them take an extra step? How do I make it work and make it worth it?”
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Q - “How much in advance do you do preview calls before a live event?”
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Q - “If I am going to interview someone, should I use the templates you’ve given us in the “other templates” section?”
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Q - “Where do I get information about podcasts?”
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Q - “I am 100% blind, and I want to do a call on the Secrets of How to Listen to People and Get the Attention of Their Customers. What is the best way to build a relationship with my list and help them be responsive?”
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Q - “How do I expand my list and get them to be responsive when trying to get my book (on an alternative medicine) to become a bestseller?”
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Q - “How do you know when a call you are doing multiple times is ready to be recorded?”
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Q - “How do you handle people wanting to JV with you and using your list to bring their book to number one? Wouldn’t that cause you to lose credibility with your list as opposed to doing an ASK the expert type of campaign?”
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Q - “Does www.goodkeywords.com run on Mac?”
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Q - “I am giving a live seminar and the people I am talking to don’t know me and are not part of my list. How do I get them to give me their info so I can add them to my list during my talk?”
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Q - “How do you get it recorded as far as audio?”
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Q - “I would like to interview experts on a radio show and have them give it away to their list and promote my other shows. I have some ideas of what to give them in return, but how do I decide which one is the best?”
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Q - “When people opt in to my website, should I offer them a call and charge for it or do it for free and sell the transcript?”
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Q - “What exactly is a monthly prospecting call?”
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Q - “If I already have a relationship with my list, should I charge for the teleseminar or do it for free?”
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Q - “You stated earlier that you did not sell your books, etc. in the beginning in order to show yourself as a content provider. What if I have to sell my books, etc. at the end of my talk? How do I still set myself up as a content provider?”
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Q - “I have a very large list and four different newsletters on four different topics – what should I do?”
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Q - “Earlier today you said it was best to do your auto responders in multiples of seven – why is that?”
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Q - “Can you set your auto responder to send emails out on different days like day 1, day 8, etc. that are specific to the day when the person opted in?”
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Q - “What do you use for your auto responder database and service?”
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Q - “When people opt in to my list, they are signing up for a certain thing. Is it ok to then send them offers for other things afterwards?”
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Q - “The email campaign you designed for teleseminar secrets – it is possible for us to get those again?”
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Q - “All of the recording of the teleseminars, interviews, etc. - is that all done through Audio Generator?”
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Q - “To have an Ask campaign with audio on it I need the ASK database and audio generator, correct?”
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Q - “What exactly is a bridge line and do I have to have one in order to do a teleseminar?”
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Q - “How can I do an Ask campaign offline and in person as well as online?”
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Q - “I am head of a non-profit organization and we hope to create tele-fundraisers to benefit literacy. Do you have suggestions on how to create a list and what to offer people as an incentive to give?”
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Q - “Can you give me someplace to go for tech support regarding templates and HTML? I am lost!”
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Q - “I have two products – one, called “How to Become an Editor” is already popular and the other, “How to Write Your Own Life Story” is just getting started. They are both correspondence courses, both cost $1500, and both take time and energy to participate in. People 40 or older are buying the first product, while the second one interests people 60 or older. Which one should I put my energy into?”
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Q - “Did you say at around point ten or eleven, “Don’t ask for the order; ask for the opt-in”? What did you mean by that? I’m used to asking for the order.”
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Q - “On page 12, you only ask for their first name and their email. Do you purposely leave out their last name? Isn’t personalization important?”
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Q - “I will be doing tele-fundraising, but I want to start my teleseminars with an ASK campaign to the recipient of the funds’ list. If I do that I get their list, correct?”
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Q - “How do I do an ASK Campaign?”
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Q - “What is the difference between an opt-in page and a squeeze page (or a “shy yes” page?)”
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Q - “I am looking to market professional services – an info product in the legal field - B to C, and I want to use postcards in an ASK campaign. I am not sure how to do this. Does the postcard work best used alone?”
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Q - “Can you give us an example of how to integrate all your sublists and avoid duplication in a campaign?”
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Q - “I want to get into some B to B coaching and mentoring and plan to do an ASK campaign. I don’t know if there will be a teleconference scheduled soon after the campaign. What else could I do on the Thank-you Page besides inform them of an upcoming call?”
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Q - “I plan to do coaching and have a teaching series, and in my ASK campaign I was going to ask them “What is your single biggest question about X?” But I’ve heard you mention “moving toward” and “moving away” and I wonder if that question will even make them want to tell me.”
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Q - “Alex, what type of phone, headset, and so forth do you use on your teleseminars?”
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Q - “I intend to do a teleseminar with the top twelve responses to an email I sent out to my list. How do I implement my goal for the end of next month - to bring my 8-week group career coaching class I used to do in person into an 8-week class via teleseminar - during the teleseminar? What do I offer them at that time?”
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Q - “I’m in the communications field and have been working on a survey. Should I drop the survey idea and do an ASK campaign instead?”
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Q - “If I give them access to an hour long recorded call, for example, how do I make sure they have “consumed” the call and gotten something out of it?”
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Q - “Do your website people handle the autoresponder stuff, or do you use some kind of service to send out the emails?”
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Q - “Earlier in the call you mentioned an ethical bribe tactic related to autoresponders. Will you go through that once more?”
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Q - “What are people doing to get the initial email from the autoresponder in the 52 Tips example you gave? How is this done?”
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Q - “Of your three preview call models, I understand the differences in having a free preview call and a $1 preview call (or simply a paid call), but I’d like to know how you decide when to have a $20 preview call rather than a $1 call.”
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Q - “I’m a private note investor, and I need to know a better way of approaching my target market other than the cold calls I’ve been making from information in public records. People tend to get uptight when I try to get personal information, because they don’t know me or trust me.”
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Q - “I want to do an ASK campaign and send out email to someone else’s list. I will provide the content and the other party will send out the email. Should I have a regular text email sent directing them to a templated email where they would ask their question?”
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Q - “What is your response to using click per action instead of Google AdWords? The click per action costs more, but you only pay if they take action, not if they just click.”
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Q - “I do a lot with charity and non-profit organizations. Some of them give me free advertising space in their magazines, but we don’t get much response from that advertising. Is their anything I can do to increase response from print advertising?”
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Q - “What is the best way to go about doing joint ventures with the non-profit organizations I deal with and put together an ethical bribe to send out to their huge lists?”
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Q - “I have three quick questions for you:
1) How can I get the podcast book?
2) What list management tool do you use?
3) How are sales tracked and commissions calculated and distributed in joint ventures?”
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Q - “I want to do a preview teleseminar to get people into my proposed eight module Quick Start program and then into the year long mentoring program I am going to have. I have a list already but no affiliates yet, although quite a few are interested. What are your recommendations? How should I charge for the calls and the programs?”
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Q - “For the $1 call with an hour of teaching content that you suggested I have after I do a 45-minute free call, what process do I have them use to pay their one dollar?”
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Q - “How do you create those cool boxes for your products on the bonus page?”
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Q - “We have a large co-registration list but they aren’t very responsive. How would you go about warming up a list like that?”
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Q - “Have you had many case studies, Alex, that involve a co-reg list?”
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Q - “I didn’t quite get the concept of list-building with testimonials. Can you explain how it all fits together?”
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Q - “How do you go about contacting someone to give a testimonial for them?”
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